What is Fairtrade?

Fairtrade is a response to unjust trading rules and practices that make the poor poorer and the rich richer. Fairtrade provides support to some of the most marginalised producers in the world, by guaranteeing their basic rights and enabling them to engage with the global trade system. Fairtrade is the opposite of free trade, free trade means that growers and producers get the paid what large multinational corporations wish to pay them in order to maximise their own profits, which more often that not does pay enough to live. Basically fairtrade seeks to promote a fair deal for the people who supply many of the products we use daily.

View Fairtrade establishments in Cardiff, Rhondda Cynon Taf and Merthyr

How does Fairtrade work?

Consider this, work a 60 hour week, with few breaks and under tough conditions. Then open your wage slip and see the £100 you’ve earned this month. You couldn’t survive on that. Fairtrade projects have developed all over the world to try to ensure that the producers of the goods we all consume, get a fair wage for the time and effort they put in. Fairtrade also helps to ensure that the land they farm and work gets treated in sustainable ways. Fairtrade is about justice, helping to give people a chance to be treated in the way that we would like to be treated ourselves.

FairTrade mark

Learn about Buying Fairtrade